000			03805nam a22005055i 4500
001			978-1-4614-7912-3
003			DE-He213
005			20170628033816.0
007			cr nn 008mamaa
008			130914s2014 xxu| s |||| 0|eng d
020			_a9781461479123 _9978-1-4614-7912-3
024	7		_a10.1007/978-1-4614-7912-3 _2doi
050		4	_aTK7888.4
072		7	_aTJFC _2bicssc
072		7	_aTEC008010 _2bisacsh
082	0	4	_a621.3815 _223
100	1		_aHalt, Jr., Gerald B. _eauthor.
245	1	0	_aIntellectual Property in Consumer Electronics, Software and Technology Startups _h[electronic resource] / _cby Gerald B. Halt, Jr., John C. Donch, Jr., Amber R. Stiles, Robert Fesnak.
264		1	_aNew York, NY : _bSpringer New York : _bImprint: Springer, _c2014.
300			_aXXII, 241 p. 14 illus. _bonline resource.
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
347			_atext file _bPDF _2rda
505	0		_aPart I Overview of Intellectual Property Rights -- Patents -- Trade Secret Protection -- Trademarks and Trade Dress -- Copyrights -- Domain Names -- Intellectual Property Issues in Labeling and Marketing -- Part II Implementing Intellectual Property Practices, Procedures and Strategies -- Seven Basic Steps to Getting Started -- Deciding Between Patent or Trade Secret Protection -- Intellectual Property Strategies for Software: Patent and Copyright Protection -- Developing and Managing an Intellectual Property Portfolio -- Part III Monetization of Intellectual Property Portfolios -- Intellectual Property Portfolio Acquisition.
520			_aThis book provides a comprehensive guide to procuring, utilizing and monetizing intellectual property rights, tailored for readers in the high-tech consumer electronics and software industries, as well as technology startups.  Numerous, real examples, case studies and scenarios are incorporated throughout the book to illustrate the topics discussed.  Readers will learn what to consider throughout the various creative phases of a product’s lifespan from initial research and development initiatives through post-production.  Readers will gain an understanding of the intellectual property protections afforded to U.S. corporations, methods to pro-actively reduce potential problems, and guidelines for future considerations to reduce legal spending, prevent IP theft, and allow for greater profitability from corporate innovation and inventiveness. • Offers a comprehensive guide to intellectual property for readers in high-tech consumer electronics, software and technology startups; • Uses real case studies to illustrate concepts covered; • Discusses most recent changes to the U.S. patent laws, such as the America Invents Act; • Describes specifics of protections offered, as well as benefits and shortcomings of each type; • Provides guidance on IP implementation, procedures for protecting IP and which types of protections are necessary.
650		0	_aEngineering.
650		0	_aComputers _xLaw and legislation.
650		0	_aEngineering economy.
650		0	_aSystems engineering.
650	1	4	_aEngineering.
650	2	4	_aCircuits and Systems.
650	2	4	_aEngineering Economics, Organization, Logistics, Marketing.
650	2	4	_aLegal Aspects of Computing.
650	2	4	_aInternational IT and Media Law, Intellectual Property Law.
700	1		_aDonch, Jr., John C. _eauthor.
700	1		_aStiles, Amber R. _eauthor.
700	1		_aFesnak, Robert. _eauthor.
710	2		_aSpringerLink (Online service)
773	0		_tSpringer eBooks
776	0	8	_iPrinted edition: _z9781461479116
856	4	0	_uhttp://dx.doi.org/10.1007/978-1-4614-7912-3
912			_aZDB-2-ENG
999			_c16948 _d16948